{"id":6946,"date":"2020-06-23T09:50:02","date_gmt":"2020-06-23T09:50:02","guid":{"rendered":"https:\/\/www.curemedia.com\/?page_id=6946"},"modified":"2023-11-07T20:10:10","modified_gmt":"2023-11-07T20:10:10","slug":"blog","status":"publish","type":"page","link":"http:\/\/4.245.224.184\/de\/blog\/","title":{"rendered":"Der Influencer Marketing Blog"},"content":{"rendered":"<p><div class=\"fusion-bg-parallax\" data-bg-align=\"center center\" data-direction=\"up\" data-mute=\"false\" data-opacity=\"100\" data-velocity=\"-0.3\" data-mobile-enabled=\"false\" data-break_parents=\"0\" data-bg-image=\"https:\/\/www.curemedia.com\/wp-content\/uploads\/2022\/05\/NEW-WEBSITE-Headers-6-1.png\" data-bg-repeat=\"false\" ><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-parallax-up nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-no-small-visibility fusion-no-medium-visibility\" style=\"background-color: rgba(255,255,255,0);background-image: url(&quot;https:\/\/www.curemedia.com\/wp-content\/uploads\/2022\/05\/NEW-WEBSITE-Headers-6-1.png&quot;);background-position: center center;background-repeat: no-repeat;padding-top:250px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><style type=\"text\/css\"><\/style><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-one\" style=\"margin-top:0px;margin-bottom:31px;\"><h1 class=\"title-heading-left\" style=\"margin:0;color:#ffffff;\">INFLUENCER MARKETING BLOG<\/h1><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-bg-parallax\" data-bg-align=\"center center\" data-direction=\"up\" data-mute=\"false\" data-opacity=\"100\" data-velocity=\"-0.3\" data-mobile-enabled=\"false\" data-break_parents=\"0\" data-bg-image=\"https:\/\/www.curemedia.com\/wp-content\/uploads\/2022\/05\/NEW-WEBSITE-Headers-6-1.png\" data-bg-repeat=\"false\" ><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-parallax-up nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-no-large-visibility\" style=\"background-color: rgba(255,255,255,0);background-image: url(&quot;https:\/\/www.curemedia.com\/wp-content\/uploads\/2022\/05\/NEW-WEBSITE-Headers-6-1.png&quot;);background-position: center center;background-repeat: no-repeat;padding-top:250px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><style type=\"text\/css\"><\/style><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-text fusion-title-size-one\" style=\"margin-top:0px;margin-bottom:31px;\"><h1 class=\"title-heading-left\" style=\"margin:0;color:#ffffff;\"><div class=\"header-mobile\">INFLUENCER MARKETING BLOG<\/DIV><\/h1><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-no-small-visibility fusion-no-medium-visibility\" style=\"background-color: #f46263;background-position: center center;background-repeat: no-repeat;padding-top:3%;padding-right:0px;padding-bottom:2%;padding-left:0px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-aligncenter\"><style type=\"text\/css\">.fusion-button.button-1 .fusion-button-text, .fusion-button.button-1 i {color:#000000;}.fusion-button.button-1 .fusion-button-icon-divider{border-color:#000000;}.fusion-button.button-1:hover .fusion-button-text, .fusion-button.button-1:hover i,.fusion-button.button-1:focus .fusion-button-text, .fusion-button.button-1:focus i,.fusion-button.button-1:active .fusion-button-text, .fusion-button.button-1:active{color:#ffffff;}.fusion-button.button-1:hover .fusion-button-icon-divider, .fusion-button.button-1:hover .fusion-button-icon-divider, .fusion-button.button-1:active .fusion-button-icon-divider{border-color:#ffffff;}.fusion-button.button-1:hover, .fusion-button.button-1:focus, .fusion-button.button-1:active{border-color:#000000;}.fusion-button.button-1 {border-color:#000000;border-radius:50px;}.fusion-button.button-1{background: #f46263;}.fusion-button.button-1:hover,.button-1:focus,.fusion-button.button-1:active{background: #000000;}<\/style><a class=\"fusion-button button-flat fusion-button-default-size button-custom button-1 fusion-button-default-span fusion-button-default-type customButton\" target=\"_self\" href=\"https:\/\/www.curemedia.com\/de\/abonnieren-sie-unsere-influencer-marketing-insights\/\"><span class=\"fusion-button-text\">INSIGHT LETTER ABONNIEREN<\/span><i class=\"fa-arrow-right fas button-icon-right\" aria-hidden=\"true\"><\/i><\/a><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-4 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-no-large-visibility\" style=\"background-color: #f46263;background-position: center center;background-repeat: no-repeat;padding-top:40px;padding-right:0px;padding-bottom:30px;padding-left:0px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-aligncenter\"><style type=\"text\/css\">.fusion-button.button-2 .fusion-button-text, .fusion-button.button-2 i {color:#000000;}.fusion-button.button-2 .fusion-button-icon-divider{border-color:#000000;}.fusion-button.button-2:hover .fusion-button-text, .fusion-button.button-2:hover i,.fusion-button.button-2:focus .fusion-button-text, .fusion-button.button-2:focus i,.fusion-button.button-2:active .fusion-button-text, .fusion-button.button-2:active{color:#ffffff;}.fusion-button.button-2:hover .fusion-button-icon-divider, .fusion-button.button-2:hover .fusion-button-icon-divider, .fusion-button.button-2:active .fusion-button-icon-divider{border-color:#ffffff;}.fusion-button.button-2:hover, .fusion-button.button-2:focus, .fusion-button.button-2:active{border-color:#000000;}.fusion-button.button-2 {border-color:#000000;border-radius:50px;}.fusion-button.button-2{background: #f46263;}.fusion-button.button-2:hover,.button-2:focus,.fusion-button.button-2:active{background: #000000;}<\/style><a class=\"fusion-button button-flat fusion-button-default-size button-custom button-2 fusion-button-default-span fusion-button-default-type customButton\" target=\"_self\" href=\"https:\/\/www.curemedia.com\/de\/abonnieren-sie-unsere-influencer-marketing-insights\/\"><span class=\"fusion-button-text\">INSIGHT LETTER ABONNIEREN<\/span><i class=\"fa-arrow-right fas button-icon-right\" aria-hidden=\"true\"><\/i><\/a><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-5 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"background-color: rgba(255,255,255,0);background-position: center center;background-repeat: no-repeat;padding-top:6%;padding-right:0px;padding-bottom:6%;padding-left:0px;margin-bottom: 0px;margin-top: 0px;border-width: 0px 0px 0px 0px;border-color:#eae9e9;border-style:solid;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_3_4 3_4 fusion-three-fourth fusion-column-first\" style=\"width:75%;width:calc(75% - ( ( 4% ) * 0.75 ) );margin-right: 4%;margin-top:0px;margin-bottom:20px;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\" style=\"background-position:left top;background-repeat:no-repeat;-webkit-background-size:cover;-moz-background-size:cover;-o-background-size:cover;background-size:cover;padding: 0px 0px 0px 0px;\"><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-no-large-visibility fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-top:10px;margin-bottom:10px;width:100%;\"><\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-blog-shortcode fusion-blog-shortcode-1 fusion-blog-archive fusion-blog-layout-large fusion-blog-infinite\"><div class=\"fusion-posts-container fusion-posts-container-infinite fusion-blog-rollover\" data-pages=\"2\"><article id=\"blog-1-post-8121\" class=\"fusion-post-large post-8121 post type-post status-publish format-standard has-post-thumbnail hentry category-influencer-marketing-de category-social-media-de\">\n\t<style type=\"text\/css\">\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\t<\/style>\n\n\n\t\t\t<div class=\"fusion-flexslider flexslider fusion-flexslider-loading fusion-post-slideshow\" style=\"\">\n\t\t<ul class=\"slides\">\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li>\n\n<div  class=\"fusion-image-wrapper\" aria-haspopup=\"true\">\n\t\n\t\n\t\t\n\t\t\t\t\t<img decoding=\"async\" width=\"1280\" height=\"640\" src=\"http:\/\/4.245.224.184\/wp-content\/uploads\/2023\/04\/3-3.png\" class=\"attachment-full size-full wp-post-image\" alt=\"Why micro-influencers (usually) get more engagement\" srcset=\"http:\/\/4.245.224.184\/wp-content\/uploads\/2023\/04\/3-3-200x100.png 200w, http:\/\/4.245.224.184\/wp-content\/uploads\/2023\/04\/3-3-400x200.png 400w, http:\/\/4.245.224.184\/wp-content\/uploads\/2023\/04\/3-3-600x300.png 600w, http:\/\/4.245.224.184\/wp-content\/uploads\/2023\/04\/3-3-800x400.png 800w, http:\/\/4.245.224.184\/wp-content\/uploads\/2023\/04\/3-3-1200x600.png 1200w, http:\/\/4.245.224.184\/wp-content\/uploads\/2023\/04\/3-3.png 1280w\" sizes=\"(max-width: 800px) 100vw, 1200px\" \/>\n\t\n\n\t\t<div class=\"fusion-rollover\">\n\t<div class=\"fusion-rollover-content\">\n\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t<a class=\"fusion-link-wrapper\" href=\"http:\/\/4.245.224.184\/de\/instagram-reels-alles-was-sie-wissen-muessen\/\" aria-label=\"INSTAGRAM REELS &#8211; ALLES, WAS SIE WISSEN M\u00dcSSEN!\"><\/a>\n\t<\/div>\n<\/div>\n\n\t\n<\/div>\n<\/li>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t<\/div>\n\t<div class=\"fusion-post-content post-content\"><h2 class=\"blog-shortcode-post-title entry-title\"><a href=\"http:\/\/4.245.224.184\/de\/instagram-reels-alles-was-sie-wissen-muessen\/\">INSTAGRAM REELS &#8211; ALLES, WAS SIE WISSEN M\u00dcSSEN!<\/a><\/h2><div class=\"fusion-post-content-container\"><p>Das neue Feature von Instagram ist in aller Munde und wird als direkter Konkurrent zu TikTok gehandelt. Also, ist es nun eine eins-zu-eins Kopie der Rekorde brechenden Video-sharing App aus China? Und erreichen sie dieselbe Zielgruppe? Und am allerwichtigsten, kann [...]<\/p><\/div><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"fusion-meta-info\"><div class=\"fusion-alignleft\"><span class=\"vcard\" style=\"display: none;\"><span class=\"fn\"><a href=\"http:\/\/4.245.224.184\/de\/author\/frida\/\" title=\"Beitr\u00e4ge von FRIDA EKHOLM\" rel=\"author\">FRIDA EKHOLM<\/a><\/span><\/span><span class=\"updated\" style=\"display:none;\">2023-11-03T12:52:50+00:00<\/span><span>Oktober 22nd, 2020<\/span><span class=\"fusion-inline-sep\">|<\/span><\/div><\/div><\/article>\n<article id=\"blog-1-post-8063\" class=\"fusion-post-large post-8063 post type-post status-publish format-standard has-post-thumbnail hentry category-influencer-marketing-de category-messung-roi\">\n\t<style type=\"text\/css\">\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\t<\/style>\n\n\n\t\t\t<div class=\"fusion-flexslider flexslider fusion-flexslider-loading fusion-post-slideshow\" style=\"\">\n\t\t<ul class=\"slides\">\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li>\n\n<div  class=\"fusion-image-wrapper\" aria-haspopup=\"true\">\n\t\n\t\n\t\t\n\t\t\t\t\t<img decoding=\"async\" width=\"1280\" height=\"640\" src=\"http:\/\/4.245.224.184\/wp-content\/uploads\/2023\/04\/1.png\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"http:\/\/4.245.224.184\/wp-content\/uploads\/2023\/04\/1-200x100.png 200w, http:\/\/4.245.224.184\/wp-content\/uploads\/2023\/04\/1-400x200.png 400w, http:\/\/4.245.224.184\/wp-content\/uploads\/2023\/04\/1-600x300.png 600w, http:\/\/4.245.224.184\/wp-content\/uploads\/2023\/04\/1-800x400.png 800w, http:\/\/4.245.224.184\/wp-content\/uploads\/2023\/04\/1-1200x600.png 1200w, http:\/\/4.245.224.184\/wp-content\/uploads\/2023\/04\/1.png 1280w\" sizes=\"(max-width: 800px) 100vw, 1200px\" \/>\n\t\n\n\t\t<div class=\"fusion-rollover\">\n\t<div class=\"fusion-rollover-content\">\n\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t<a class=\"fusion-link-wrapper\" href=\"http:\/\/4.245.224.184\/de\/wie-wirkt-sich-influencer-marketing-auf-andere-marketing-kanaele-aus\/\" aria-label=\"WIE WIRKT SICH INFLUENCER MARKETING AUF ANDERE DIGITALE KAN\u00c4LE AUS?\"><\/a>\n\t<\/div>\n<\/div>\n\n\t\n<\/div>\n<\/li>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t<\/div>\n\t<div class=\"fusion-post-content post-content\"><h2 class=\"blog-shortcode-post-title entry-title\"><a href=\"http:\/\/4.245.224.184\/de\/wie-wirkt-sich-influencer-marketing-auf-andere-marketing-kanaele-aus\/\">WIE WIRKT SICH INFLUENCER MARKETING AUF ANDERE DIGITALE KAN\u00c4LE AUS?<\/a><\/h2><div class=\"fusion-post-content-container\"><p>Wir reden andauernd davon, dass Influencer Marketing ein integrierter Teil Ihres Medienmixes sein sollte, weil der Kanal mit einer langfristigen Strategie einen positiven Effekt auf andere Kan\u00e4le haben kann. Doch worin zeigt sich dieser konkret? In diesem Blogpost erfahren Sie, [...]<\/p><\/div><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"fusion-meta-info\"><div class=\"fusion-alignleft\"><span class=\"vcard\" style=\"display: none;\"><span class=\"fn\"><a href=\"http:\/\/4.245.224.184\/de\/author\/frida\/\" title=\"Beitr\u00e4ge von FRIDA EKHOLM\" rel=\"author\">FRIDA EKHOLM<\/a><\/span><\/span><span class=\"updated\" style=\"display:none;\">2023-11-06T07:46:05+00:00<\/span><span>Oktober 20th, 2020<\/span><span class=\"fusion-inline-sep\">|<\/span><\/div><\/div><\/article>\n<article id=\"blog-1-post-7689\" class=\"fusion-post-large post-7689 post type-post status-publish format-standard has-post-thumbnail hentry category-influencer-marketing-de category-news-trends\">\n\t<style type=\"text\/css\">\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\t<\/style>\n\n\n\t\t\t<div class=\"fusion-flexslider flexslider fusion-flexslider-loading fusion-post-slideshow\" style=\"\">\n\t\t<ul class=\"slides\">\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li>\n\n<div  class=\"fusion-image-wrapper\" aria-haspopup=\"true\">\n\t\n\t\n\t\t\n\t\t\t\t\t<img decoding=\"async\" width=\"1280\" height=\"640\" src=\"http:\/\/4.245.224.184\/wp-content\/uploads\/2022\/11\/Blog-post-headers-5-1.png\" class=\"attachment-full size-full wp-post-image\" alt=\"Digital Meets Fashion\" srcset=\"http:\/\/4.245.224.184\/wp-content\/uploads\/2022\/11\/Blog-post-headers-5-1-200x100.png 200w, http:\/\/4.245.224.184\/wp-content\/uploads\/2022\/11\/Blog-post-headers-5-1-400x200.png 400w, http:\/\/4.245.224.184\/wp-content\/uploads\/2022\/11\/Blog-post-headers-5-1-600x300.png 600w, http:\/\/4.245.224.184\/wp-content\/uploads\/2022\/11\/Blog-post-headers-5-1-800x400.png 800w, http:\/\/4.245.224.184\/wp-content\/uploads\/2022\/11\/Blog-post-headers-5-1-1200x600.png 1200w, http:\/\/4.245.224.184\/wp-content\/uploads\/2022\/11\/Blog-post-headers-5-1.png 1280w\" sizes=\"(max-width: 800px) 100vw, 1200px\" \/>\n\t\n\n\t\t<div class=\"fusion-rollover\">\n\t<div class=\"fusion-rollover-content\">\n\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t<a class=\"fusion-link-wrapper\" href=\"http:\/\/4.245.224.184\/de\/trend-report-social-media-im-herbst-2020\/\" aria-label=\"TREND REPORT: SOCIAL MEDIA IM HERBST 2020\"><\/a>\n\t<\/div>\n<\/div>\n\n\t\n<\/div>\n<\/li>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t<\/div>\n\t<div class=\"fusion-post-content post-content\"><h2 class=\"blog-shortcode-post-title entry-title\"><a href=\"http:\/\/4.245.224.184\/de\/trend-report-social-media-im-herbst-2020\/\">TREND REPORT: SOCIAL MEDIA IM HERBST 2020<\/a><\/h2><div class=\"fusion-post-content-container\"><p>Mehr als die H\u00e4lfte der gesamten Weltbev\u00f6lkerung ist auf Social Media unterwegs. Soziale Plattformen er\u00f6ffnen den Menschen die M\u00f6glichkeit sich online zu treffen und Informationen, Inspirationen und Eindr\u00fccke auszutauschen. Da unsere Gesellschaft immer digitaler wird, findet ein gro\u00dfer Teil unserer [...]<\/p><\/div><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"fusion-meta-info\"><div class=\"fusion-alignleft\"><span class=\"vcard\" style=\"display: none;\"><span class=\"fn\"><a href=\"http:\/\/4.245.224.184\/de\/author\/frida\/\" title=\"Beitr\u00e4ge von FRIDA EKHOLM\" rel=\"author\">FRIDA EKHOLM<\/a><\/span><\/span><span class=\"updated\" style=\"display:none;\">2023-11-03T13:57:28+00:00<\/span><span>September 2nd, 2020<\/span><span class=\"fusion-inline-sep\">|<\/span><\/div><\/div><\/article>\n<article id=\"blog-1-post-7602\" class=\"fusion-post-large post-7602 post type-post status-publish format-standard has-post-thumbnail hentry category-influencer-marketing-de category-strategie\">\n\t<style type=\"text\/css\">\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\t<\/style>\n\n\n\t\t\t<div class=\"fusion-flexslider flexslider fusion-flexslider-loading fusion-post-slideshow\" style=\"\">\n\t\t<ul class=\"slides\">\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li>\n\n<div  class=\"fusion-image-wrapper\" aria-haspopup=\"true\">\n\t\n\t\n\t\t\n\t\t\t\t\t<img decoding=\"async\" width=\"1280\" height=\"640\" src=\"http:\/\/4.245.224.184\/wp-content\/uploads\/2023\/04\/2-1.png\" class=\"attachment-full size-full wp-post-image\" alt=\"Tiktok trending: a tracker for brands\" srcset=\"http:\/\/4.245.224.184\/wp-content\/uploads\/2023\/04\/2-1-200x100.png 200w, http:\/\/4.245.224.184\/wp-content\/uploads\/2023\/04\/2-1-400x200.png 400w, http:\/\/4.245.224.184\/wp-content\/uploads\/2023\/04\/2-1-600x300.png 600w, http:\/\/4.245.224.184\/wp-content\/uploads\/2023\/04\/2-1-800x400.png 800w, http:\/\/4.245.224.184\/wp-content\/uploads\/2023\/04\/2-1-1200x600.png 1200w, http:\/\/4.245.224.184\/wp-content\/uploads\/2023\/04\/2-1.png 1280w\" sizes=\"(max-width: 800px) 100vw, 1200px\" \/>\n\t\n\n\t\t<div class=\"fusion-rollover\">\n\t<div class=\"fusion-rollover-content\">\n\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t<a class=\"fusion-link-wrapper\" href=\"http:\/\/4.245.224.184\/de\/maenner-und-influencer-marketing-passt-das-zusammen\/\" aria-label=\"M\u00c4NNER UND INFLUENCER MARKETING &#8211; PASST DAS ZUSAMMEN?\"><\/a>\n\t<\/div>\n<\/div>\n\n\t\n<\/div>\n<\/li>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t<\/div>\n\t<div class=\"fusion-post-content post-content\"><h2 class=\"blog-shortcode-post-title entry-title\"><a href=\"http:\/\/4.245.224.184\/de\/maenner-und-influencer-marketing-passt-das-zusammen\/\">M\u00c4NNER UND INFLUENCER MARKETING &#8211; PASST DAS ZUSAMMEN?<\/a><\/h2><div class=\"fusion-post-content-container\"><p>Wir haben in einem unserer letzten Blogposts bereits angesprochen, dass Frauen die Szene augenscheinlich dominieren - sowohl als Influencer als auch als Social Media Nutzer. Influencer Marketing ist also keine Option f\u00fcr eine m\u00e4nnliche Zielgruppe, oder? Der erste Eindruck tr\u00fcgt, [...]<\/p><\/div><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"fusion-meta-info\"><div class=\"fusion-alignleft\"><span class=\"vcard\" style=\"display: none;\"><span class=\"fn\"><a href=\"http:\/\/4.245.224.184\/de\/author\/frida\/\" title=\"Beitr\u00e4ge von FRIDA EKHOLM\" rel=\"author\">FRIDA EKHOLM<\/a><\/span><\/span><span class=\"updated\" style=\"display:none;\">2023-11-03T13:57:55+00:00<\/span><span>August 25th, 2020<\/span><span class=\"fusion-inline-sep\">|<\/span><\/div><\/div><\/article>\n<article id=\"blog-1-post-7490\" class=\"fusion-post-large post-7490 post type-post status-publish format-standard has-post-thumbnail hentry category-influencer-marketing-de category-news-trends\">\n\t<style type=\"text\/css\">\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\t<\/style>\n\n\n\t\t\t<div class=\"fusion-flexslider flexslider fusion-flexslider-loading fusion-post-slideshow\" style=\"\">\n\t\t<ul class=\"slides\">\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li>\n\n<div  class=\"fusion-image-wrapper\" aria-haspopup=\"true\">\n\t\n\t\n\t\t\n\t\t\t\t\t<img decoding=\"async\" width=\"1280\" height=\"640\" src=\"http:\/\/4.245.224.184\/wp-content\/uploads\/2022\/11\/Blog-post-headers-6.png\" class=\"attachment-full size-full wp-post-image\" alt=\"Digital Meets Fashion\" srcset=\"http:\/\/4.245.224.184\/wp-content\/uploads\/2022\/11\/Blog-post-headers-6-200x100.png 200w, http:\/\/4.245.224.184\/wp-content\/uploads\/2022\/11\/Blog-post-headers-6-400x200.png 400w, http:\/\/4.245.224.184\/wp-content\/uploads\/2022\/11\/Blog-post-headers-6-600x300.png 600w, http:\/\/4.245.224.184\/wp-content\/uploads\/2022\/11\/Blog-post-headers-6-800x400.png 800w, http:\/\/4.245.224.184\/wp-content\/uploads\/2022\/11\/Blog-post-headers-6-1200x600.png 1200w, http:\/\/4.245.224.184\/wp-content\/uploads\/2022\/11\/Blog-post-headers-6.png 1280w\" sizes=\"(max-width: 800px) 100vw, 1200px\" \/>\n\t\n\n\t\t<div class=\"fusion-rollover\">\n\t<div class=\"fusion-rollover-content\">\n\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t<a class=\"fusion-link-wrapper\" href=\"http:\/\/4.245.224.184\/de\/7-hartnaeckige-mythen-im-influencer-marketing\/\" aria-label=\"7 HARTN\u00c4CKIGE MYTHEN IM INFLUENCER MARKETING\"><\/a>\n\t<\/div>\n<\/div>\n\n\t\n<\/div>\n<\/li>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t<\/div>\n\t<div class=\"fusion-post-content post-content\"><h2 class=\"blog-shortcode-post-title entry-title\"><a href=\"http:\/\/4.245.224.184\/de\/7-hartnaeckige-mythen-im-influencer-marketing\/\">7 HARTN\u00c4CKIGE MYTHEN IM INFLUENCER MARKETING<\/a><\/h2><div class=\"fusion-post-content-container\"><p>Als Fortsetzung \u00a0unseres englischen Blogposts vom letzten August decken wir sieben weitere Missverst\u00e4ndnisse rund ums Influencer Marketing auf. Mythos #1: Sie haben keine Kontrolle dar\u00fcber, was die Influencer nach au\u00dfen kommunizieren Wahrheit: Ein ausf\u00fchrliches Briefing ist essentiell f\u00fcr jede Influencer [...]<\/p><\/div><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"fusion-meta-info\"><div class=\"fusion-alignleft\"><span class=\"vcard\" style=\"display: none;\"><span class=\"fn\"><a href=\"http:\/\/4.245.224.184\/de\/author\/frida\/\" title=\"Beitr\u00e4ge von FRIDA EKHOLM\" rel=\"author\">FRIDA EKHOLM<\/a><\/span><\/span><span class=\"updated\" style=\"display:none;\">2023-11-03T13:58:35+00:00<\/span><span>August 12th, 2020<\/span><span class=\"fusion-inline-sep\">|<\/span><\/div><\/div><\/article>\n<article id=\"blog-1-post-7177\" class=\"fusion-post-large post-7177 post type-post status-publish format-standard has-post-thumbnail hentry category-influencer-marketing-de category-social-media-de\">\n\t<style type=\"text\/css\">\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\t<\/style>\n\n\n\t\t\t<div class=\"fusion-flexslider flexslider fusion-flexslider-loading fusion-post-slideshow\" style=\"\">\n\t\t<ul class=\"slides\">\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li>\n\n<div  class=\"fusion-image-wrapper\" aria-haspopup=\"true\">\n\t\n\t\n\t\t\n\t\t\t\t\t<img decoding=\"async\" width=\"2560\" height=\"1340\" src=\"http:\/\/4.245.224.184\/wp-content\/uploads\/2020\/07\/presistent-instagram-myths-scaled-1.jpeg\" class=\"attachment-full size-full wp-post-image\" alt=\"Instagram Marketing Myths\" srcset=\"http:\/\/4.245.224.184\/wp-content\/uploads\/2020\/07\/presistent-instagram-myths-scaled-1-200x105.jpeg 200w, http:\/\/4.245.224.184\/wp-content\/uploads\/2020\/07\/presistent-instagram-myths-scaled-1-400x209.jpeg 400w, http:\/\/4.245.224.184\/wp-content\/uploads\/2020\/07\/presistent-instagram-myths-scaled-1-600x314.jpeg 600w, http:\/\/4.245.224.184\/wp-content\/uploads\/2020\/07\/presistent-instagram-myths-scaled-1-800x419.jpeg 800w, http:\/\/4.245.224.184\/wp-content\/uploads\/2020\/07\/presistent-instagram-myths-scaled-1-1200x628.jpeg 1200w, http:\/\/4.245.224.184\/wp-content\/uploads\/2020\/07\/presistent-instagram-myths-scaled-1.jpeg 2560w\" sizes=\"(max-width: 800px) 100vw, 1200px\" \/>\n\t\n\n\t\t<div class=\"fusion-rollover\">\n\t<div class=\"fusion-rollover-content\">\n\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t<a class=\"fusion-link-wrapper\" href=\"http:\/\/4.245.224.184\/de\/6-hartnaeckige-mythen-im-instagram-marketing\/\" aria-label=\"6 HARTN\u00c4CKIGE MYTHEN IM INSTAGRAM MARKETING\"><\/a>\n\t<\/div>\n<\/div>\n\n\t\n<\/div>\n<\/li>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t<\/div>\n\t<div class=\"fusion-post-content post-content\"><h2 class=\"blog-shortcode-post-title entry-title\"><a href=\"http:\/\/4.245.224.184\/de\/6-hartnaeckige-mythen-im-instagram-marketing\/\">6 HARTN\u00c4CKIGE MYTHEN IM INSTAGRAM MARKETING<\/a><\/h2><div class=\"fusion-post-content-container\"><p>Mit 76% ist Instagram die zweitbeliebteste Social Media-Plattform f\u00fcr Unternehmen. Viele Marketer haben den Wert von Marketing auf dieser Plattform, \u00fcber das eigene Konto und \u00fcber Influencer, also verstanden. Wenn eine Influencer Marketing-Bem\u00fchung scheitert, wird aber nicht zuletzt Instagram selbst [...]<\/p><\/div><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"fusion-meta-info\"><div class=\"fusion-alignleft\"><span class=\"vcard\" style=\"display: none;\"><span class=\"fn\"><a href=\"http:\/\/4.245.224.184\/de\/author\/frida\/\" title=\"Beitr\u00e4ge von FRIDA EKHOLM\" rel=\"author\">FRIDA EKHOLM<\/a><\/span><\/span><span class=\"updated\" style=\"display:none;\">2022-01-28T13:21:00+00:00<\/span><span>Juli 15th, 2020<\/span><span class=\"fusion-inline-sep\">|<\/span><\/div><\/div><\/article>\n<article id=\"blog-1-post-7107\" class=\"fusion-post-large post-7107 post type-post status-publish format-standard has-post-thumbnail hentry category-influencer-marketing-de category-news-trends\">\n\t<style type=\"text\/css\">\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\t<\/style>\n\n\n\t\t\t<div class=\"fusion-flexslider flexslider fusion-flexslider-loading fusion-post-slideshow\" style=\"\">\n\t\t<ul class=\"slides\">\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li>\n\n<div  class=\"fusion-image-wrapper\" aria-haspopup=\"true\">\n\t\n\t\n\t\t\n\t\t\t\t\t<img decoding=\"async\" width=\"1280\" height=\"853\" src=\"http:\/\/4.245.224.184\/wp-content\/uploads\/2020\/07\/Micro-Influencers-Small-but-Mighty.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"Micro Influencers Small But Mighty\" srcset=\"http:\/\/4.245.224.184\/wp-content\/uploads\/2020\/07\/Micro-Influencers-Small-but-Mighty-200x133.jpg 200w, http:\/\/4.245.224.184\/wp-content\/uploads\/2020\/07\/Micro-Influencers-Small-but-Mighty-400x267.jpg 400w, http:\/\/4.245.224.184\/wp-content\/uploads\/2020\/07\/Micro-Influencers-Small-but-Mighty-600x400.jpg 600w, http:\/\/4.245.224.184\/wp-content\/uploads\/2020\/07\/Micro-Influencers-Small-but-Mighty-800x533.jpg 800w, http:\/\/4.245.224.184\/wp-content\/uploads\/2020\/07\/Micro-Influencers-Small-but-Mighty-1200x800.jpg 1200w, http:\/\/4.245.224.184\/wp-content\/uploads\/2020\/07\/Micro-Influencers-Small-but-Mighty.jpg 1280w\" sizes=\"(max-width: 800px) 100vw, 1200px\" \/>\n\t\n\n\t\t<div class=\"fusion-rollover\">\n\t<div class=\"fusion-rollover-content\">\n\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t<a class=\"fusion-link-wrapper\" href=\"http:\/\/4.245.224.184\/de\/mikro-influencer-klein-aber-oho\/\" aria-label=\"MIKRO INFLUENCER: KLEIN, ABER OHO!\"><\/a>\n\t<\/div>\n<\/div>\n\n\t\n<\/div>\n<\/li>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t<\/div>\n\t<div class=\"fusion-post-content post-content\"><h2 class=\"blog-shortcode-post-title entry-title\"><a href=\"http:\/\/4.245.224.184\/de\/mikro-influencer-klein-aber-oho\/\">MIKRO INFLUENCER: KLEIN, ABER OHO!<\/a><\/h2><div class=\"fusion-post-content-container\"><p>Seit Jahren spricht man \u00fcber sie und viele Unternehmen setzen mittlerweile eher auf sie als auf Star Influencer mit Millionen von Followern. In diesem Blogpost erfahren Sie, was hinter dem Trend steckt, welche Vorteile Kooperationen mit Mikro Influencern haben und [...]<\/p><\/div><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"fusion-meta-info\"><div class=\"fusion-alignleft\"><span class=\"vcard\" style=\"display: none;\"><span class=\"fn\"><a href=\"http:\/\/4.245.224.184\/de\/author\/frida\/\" title=\"Beitr\u00e4ge von FRIDA EKHOLM\" rel=\"author\">FRIDA EKHOLM<\/a><\/span><\/span><span class=\"updated\" style=\"display:none;\">2021-10-11T15:06:27+00:00<\/span><span>Juli 10th, 2020<\/span><span class=\"fusion-inline-sep\">|<\/span><\/div><\/div><\/article>\n<article id=\"blog-1-post-7093\" class=\"fusion-post-large post-7093 post type-post status-publish format-standard has-post-thumbnail hentry category-influencer-marketing-de category-news-trends category-strategie\">\n\t<style type=\"text\/css\">\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\t<\/style>\n\n\n\t\t\t<div class=\"fusion-flexslider flexslider fusion-flexslider-loading fusion-post-slideshow\" style=\"\">\n\t\t<ul class=\"slides\">\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<li>\n\n<div  class=\"fusion-image-wrapper\" aria-haspopup=\"true\">\n\t\n\t\n\t\t\n\t\t\t\t\t<img decoding=\"async\" width=\"2560\" height=\"1336\" src=\"http:\/\/4.245.224.184\/wp-content\/uploads\/2020\/02\/tiktok-1-1-scaled.jpeg\" class=\"attachment-full size-full wp-post-image\" alt=\"TikTok - Everything you need to know!\" srcset=\"http:\/\/4.245.224.184\/wp-content\/uploads\/2020\/02\/tiktok-1-1-scaled-200x104.jpeg 200w, http:\/\/4.245.224.184\/wp-content\/uploads\/2020\/02\/tiktok-1-1-scaled-400x209.jpeg 400w, http:\/\/4.245.224.184\/wp-content\/uploads\/2020\/02\/tiktok-1-1-scaled-600x313.jpeg 600w, http:\/\/4.245.224.184\/wp-content\/uploads\/2020\/02\/tiktok-1-1-scaled-800x418.jpeg 800w, http:\/\/4.245.224.184\/wp-content\/uploads\/2020\/02\/tiktok-1-1-scaled-1200x626.jpeg 1200w, http:\/\/4.245.224.184\/wp-content\/uploads\/2020\/02\/tiktok-1-1-scaled.jpeg 2560w\" sizes=\"(max-width: 800px) 100vw, 1200px\" \/>\n\t\n\n\t\t<div class=\"fusion-rollover\">\n\t<div class=\"fusion-rollover-content\">\n\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t<a class=\"fusion-link-wrapper\" href=\"http:\/\/4.245.224.184\/de\/tiktok-alles-was-sie-wissen-muessen\/\" aria-label=\"TIKTOK \u2013 ALLES, WAS SIE WISSEN M\u00dcSSEN!\"><\/a>\n\t<\/div>\n<\/div>\n\n\t\n<\/div>\n<\/li>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/ul>\n\t<\/div>\n\t<div class=\"fusion-post-content post-content\"><h2 class=\"blog-shortcode-post-title entry-title\"><a href=\"http:\/\/4.245.224.184\/de\/tiktok-alles-was-sie-wissen-muessen\/\">TIKTOK \u2013 ALLES, WAS SIE WISSEN M\u00dcSSEN!<\/a><\/h2><div class=\"fusion-post-content-container\"><p> Aktuell implodiert TikTok geradezu - Corona hat unbestreitbar seinen Beitrag zu der ohnehin gro\u00dfen Beliebtheit der Plattform geleistet. Aber wie k\u00f6nnen Marken die App f\u00fcr ihr Influencer Marketing nutzen? Und viel wichtiger, ist TikTok \u00fcberhaupt gekommen, um zu bleiben? 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